Curriculum

10 Chapters · 51 Lessons

  1. 1

    Welcome to 201!

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      WELCOME & OVERVIEW

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      LOGISTICS

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      PRE-COURSE AUDIO

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      HANDOUT - The Sticky Note Offer Clarifier

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      Before we begin...

  2. 2

    Chapter 1: Trust Funnel - Module 1: Clarify Your Offer

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      OVERVIEW

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      TRAINING - PART 1 - The Trust Economy

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      TRAINING 1 - PART 2 - Clarify Your Offer

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      HANDOUT - Clarify Your Offer + Set the Trust Funnel Foundation

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      QUIZ

  3. 3

    C1: Trust Funnel - Module 2 - Create Your Freebie

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      OVERVIEW

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      TRAINING - Create Your Freebie (The Bridge That Turns Viewers Into Leads)

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      HANDOUT - Craft your HOT Freebie Blueprint

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      DOWNLOAD - Google Forms Delivery Setup Guide

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      QUIZ

  4. 4

    C1: Trust Funnel - Module 3 - Connect the Funnel

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      OVERVIEW

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      TRAINING - The Conversation - Connecting Your Funnel

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      HANDOUT - Strategy Session (Coversation) Guide

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      DOWNLOAD - The Technical Bridge & Email Templates

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      QUIZ

  5. 5

    Chapter 2: The Vibe - Module 1: The Bones of the Channel

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      OVERVIEW

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      TRAINING - The Bones of Your Channel

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      HANDOUT - Building Your Channel Foundation

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      DOWNLOAD - Implementation Tool: Channel Bones Worksheet

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      QUIZ

  6. 6

    Chapter 2: The Vibe - Module 2: Branding and Upload System

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      OVERVIEW

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      TRAINING - Branding and Upload System

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      HANDOUT - The Upload System

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      DOWNLOAD - Engineering Clicks, Views & Momentum

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      QUIZ

  7. 7

    Chapter 2: The Vibe - Module 3: Brand Alignment & Audit

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      OVERVIEW

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      TRAINING - Brand Alignment & Audit

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      HANDOUT - Brand Alignment & Audit

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      DOWNLOAD - Module 3 Resource: Brand Alignment & Audit Worksheet

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      QUIZ

  8. 8

    Chapter 3: Publish & Grow - Module 1: Mastering Execution & Consistency

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      OVERVIEW

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      TRAINING - Mastering Execution & Consistency

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      HANDOUT - Your 4-Video Batching System Worksheet

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      DOWNLOAD - Your 4-Video Batching Worksheet

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      QUIZ

  9. 9

    Chapter 3: Publish & Grow - Module 2: Optimization & Performance

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      OVERVIEW

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      TRAINING - The "Track & Tweak" Workflow

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      HANDOUT - Analytics & Optimization Best Practices Worksheet

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      DOWNLOAD - Analytics & Optimization Best Practices Worksheet

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      QUIZ

  10. 10

    Chapter 3: Publish & Grow - Module 3: The Final Polish

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      OVERVIEW

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      TRAINING - Final Execution & The Go-Forward Plan

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      HANDOUT - Your Every-Video Checklist

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      DOWNLOAD - Your Every-Video Checklist

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      NEXT MOVE - The Go-Forward Plan

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      QUIZ